Local Business Owners or Managers:

Mobile Ballet’s Nutcracker Shopping Card Program is back for 2026!  We’re excited to continue expanding this year. The program is designed to drive local spending for retailers in Mobile and Baldwin counties, offer early holiday shoppers a discount, and support the enriching programs of Mobile Ballet.

Started in 2024 as our newest signature fundraiser — the Nutcracker Savings Card — the program is in its third year in 2026 with a fresh new name and logo as we grow… now the Nutcracker SHOPPING Card!

Shoppers will be able to purchase a digital Nutcracker Shopping Card for $50, which will give them a 20% discount at participating retailers during the program dates of November 7th – 16th, 2026.

You are invited to join us as a Retail Partner for this program! This initiative presents a fantastic opportunity for local businesses. Retailers have the flexibility to exclude certain items as they see fit. There is no additional cost for retailers to participate.

By participating, you will:

1. Increase Foot Traffic and Sales: Encourage local shoppers to visit your store and make purchases, boosting your sales during the early holiday shopping season.
2. Support the Community: Align your business with a respected local arts organization, showcasing your commitment to the cultural enrichment of our community.
3. Attract New Customers: Gain exposure to a wider customer base who may become long-term patrons of your store.

Proceeds from the sale of the Nutcracker Shopping Cards will support Mobile Ballet’s outstanding public performances, community outreach programs, and our Relevé Scholarship fund, which helps young dancers in our community pursue their passion for Ballet.

To confirm your interest in participating as a Retail Partner this year, please complete the sign-up form at the button on this page.

We will contact you with additional details and provide promotional materials and detailed guidelines on how to implement the discount during the program dates.

We believe this program is beneficial to everyone who participates. It promotes local busine­ss, offers a discount to eager holiday shoppers, and helps sustain the vital programs of Mobile Ballet. We are so excited about the potential impact of the Nutcracker Shopping Card program and hope to have your valued participation.

We appreciate you considering this opportunity and we look forward to hearing from you! If you have any questions or need further information, please do not hesitate to contact us at 251.342.2241 or development@mobileballet.org.

Thank you,

Edie Terreson

Mobile Ballet Board of Directors
Nutcracker Shopping Card Program Chair